August 10, 2020


Welcome to chapter 1 of our new story series with Momotaro.

Back to history! Momotaro (aka Peach Boy) was born to be a warrior to defeat the ONI Demon with the help of his allies. This is where the 'GOING TO BATTLE' concept comes from. The ONI DEMON controls his ISLAND, from the wind, the sand to the volcanoes.

Join the battle in this special edition 14.7oz copper label denims. Unlike the classic copper label which uses genuine indigo, these are created with grand indigo for a darker tone. This denim is rough and textured like the harsh ONI ISLAND! You’ll see some strong contrast fading with texture in time!

For the fellas who love a subtle inseam stitch, we went for a smokey black thread colour which will fade with the denim thanks to the over-dyed colour.

With the copper label arc stitches inverted to represent the ONI-DEMON HORNS, defeat the demon as they break away with long time usage.

With the OG copper label as the major fly button its a classic look, but look closely and discover the ‘smoke blacked out’ smaller buttons. Watch em age to a golden peach colour with time.

These feature the classic natural indigo dyed inner yoke lining and special ‘bloody’ soft, mid-weight canvas pocket bags with the ONI demon printed.

To finish off, these come with a natural indigo dyed deerskin patch with an embossed design. The embossed Kanji Characters "惡魔暴統集結" translates to "Violent Demon Squad". With time, the leather patch will age to a pale-soulful look as guaranteed!


Click here to purchase!

How We Measure

Pants and Shorts


With the major buttoned up open the jeans and lay them flat like shown. Measure from the front where the major button closes to the back belt loop. Then double this measurement to achieve the waist measurement.

The way we measure is different from 'Side to Side', If you are not used to our method you should downsize by 1 inch.

For example, side to side measurement for The Flat Head 3002 waist is 28inch and using our method 29.25 inch.

Front Rise:

With the jeans lying flat measure from the crotch bar tack to the top of the waistband. 

Back Rise:

Spread out the crotch so the bar tack is visible, then measure from the crotch to the top of the waistband.


One inch down from the crotch measure flat across to the other side.


Flatten the leg and measure along the inseam from the crotch to the leg hem. 

Leg Openning:

Measure straight across the hem from side to side.



Lay flat then measure from the shoulder's edge to the other shoulder's edge.


Lay shirt flat and measure from pit to pit.

Sleeve length:

With the sleeve flat measure from the shoulder to the cuff.

Arm hole openning:

Measure from the shoulder down to the pitt.

Vertical length:

With the shirt facing down, Measure from below the collar to the bottom hem.