Stevenson Overall Co 10.5oz "Rough Rider" Cowboy Denim Jacket

Size Guide

Taking inspiration from the late 1960s Lee Jeans cowboy style denim jacket, SOC does re-create it and makes the design more unique and fashionable!

This jacket features a specially developed Japanese 10.5oz selvage Jelt denim, which is slowly and tightly woven from the vintage machine. The warp is thread-dyed with genuine indigo and the weft is sulphur thread-dyed in an ironic grey colourway, with wear, you will expect it to age to a highly contrasted ageing look.

Design-wise, it has beautiful diamond-shaped stitching in the placket and the fitting is in a modern slim fit but short vertical length.

If you are looking for some 'simple and special' cowboy style denim jacket, this is a very beautiful one! Easy to wear, easy to love!

  • 100% Cotton
  • Japanese 10.5oz yellow colour selvage ID Jelt denim
  • Grand indigo dyed warp X Grey sulphur dyed weft
  • Diamond-shaped stitching in the placket
  • Oxydised iron doughnut buttons
  • Adjusters in the waist
  • Once washed (minimal shrinkage)
  • Slim fit
  • Made In Japan

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How We Measure

Pants and Shorts


With the major buttoned up open the jeans and lay them flat like shown. Measure from the front where the major button closes to the back belt loop. Then double this measurement to achieve the waist measurement.

The way we measure is different from 'Side to Side', If you are not used to our method you should downsize by 1 inch.

For example, side to side measurement for The Flat Head 3002 waist is 28inch and using our method 29.25 inch.

Front Rise:

With the jeans lying flat measure from the crotch bar tack to the top of the waistband. 

Back Rise:

Spread out the crotch so the bar tack is visible, then measure from the crotch to the top of the waistband.


One inch down from the crotch measure flat across to the other side.


Flatten the leg and measure along the inseam from the crotch to the leg hem. 

Leg Openning:

Measure straight across the hem from side to side.



Lay flat then measure from the shoulder's edge to the other shoulder's edge.


Lay shirt flat and measure from pit to pit.

Sleeve length:

With the sleeve flat measure from the shoulder to the cuff.

Arm hole openning:

Measure from the shoulder down to the pitt.

Vertical length:

With the shirt facing down, Measure from below the collar to the bottom hem.